This article is a book review of The Impact Equation by Chris Brogan and Julien Smith. My review might not be the greatest of them all but it is mine. It is not a long review, it’s more like a personal appreciation. So here it is
The Impact Equation
I do love EQUATIONS! Trust me I am an engineer! So I start to read this book looking for formulas! But Chris and Julien have that particular talent to write about complex things and translate it in such a way that you can actually make things happen.
Was I disapointed not finding tons of equations? Not really! Instead, It made me think of my actual web strategy and I implement changes right away!
Often, books like The Impact Equation suggests reflexions, excercices, etc. With The Impact Equation: I did them all! I even wrote IN THE BOOK with a pen! (I usually never do that)
Special thanks to Julien: « J’ai eu du fun à lire ce livre! »
So in the end, I recommend The Impact Equation! Because for your second book (after Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust), you deliver… again!
Photos with text
The authors asked us to create photos with our favorite quotes from the book.
I think it’s a great idea. Once again, I think my choices of quotes might not be the greatest of them all, but I like to think that they were more than noise and that some of them will have an impact. I can say for a fact that one of them sold one more book from a friend of mine who told me!
Like they say, every action counts.